Iain Spence - Strategic Change Consultant
  • Services
  • Clients
  • References
  • Articles
  • Contact

Day: 30 June 2014

Morrisons launches long-awaited loyalty card

Posted on June 30, 2014June 24, 2022 by Iain Spence

I created and led the Morrisons CRM programme, including the design and procurement of the Miles & More loyalty and price match proposition. In this article, London Evening Standard breaks news of the new Miles & More proposition.

Posted in All Posts, Articles, Customer Relationship Mgt, Launch Propositions, Morrisons, Programme Management, Retail

Posts navigation

Type of Client

Clients

Type Of Work

Specialism

Type Of Post

(c) LRC Group Ltd 2002-2023